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PROJECTS and
PROGRAMMES

We empower and mentor agencies to attract and win the right clients for them.  We are most effective when we can lay the foundations for long-term growth.  There are a couple of ways you can engage us but first remember, Rome wasn’t built in a day.  Our programmes are designed to make the cultural and operational transformation you need to be successful.  Through strategy, training and mentoring, we’ll help you become more self-sufficient in how you grow your agency.

workshop

Growth Programmes

Building the foundations

01
The Whole Kit and Caboodle
12 Months
  • Brand & Sales Positioning
  • New Business & Marketing Strategy
  • Setup of processes and tools
  • Ongoing Support
  • Lead Generation
  • On call for you to contact us when you need us
  • Free Roundtables

For agencies who want to transform and be supported in that change to embed a new business culture

Get in touch
02
The Foundation
6 months
  • Brand & Sales Positioning
  • New Business & Marketing Strategy
  • Setup of processes and tools
  • Ongoing support
  • Lead Generation
  • On call for you to contact us when you need us
  • Free Roundtables

For agencies at an infection point of their growth and want a catalyst to fire them in the right direction. Also useful when you are hiring a new business team and need a plug and play solution in the interim

Get in touch
03
Strategic Lead Generation
3 months (then 1 month rolling)
  • Positioning and Strategy Review with 8 hours strategic oversight, including audit and updating
  • Ongoing strategic support and lead generation

This package is ideal for helping you get some quick wins in order to boost cash flow in the short
term; and then provide a constant stream of new opportunities. We would always provide you
with some strategic consultancy upfront but this would be a lighter touch to our other projects.

Get in touch
04
Basic Lead Generation
3 months (then 1 month rolling)
  • Strategic Oversight; inlcuding Audit and Update 8 Hours
  • Ongoing Strategic Support 6 Hours
  • Lead Generation 5 Days
  • Setup of Process and Tools
  • On call for you to contact us when you need us

This package is ideal for one-man bands and start-ups who have a limited budget but still need to
generate leads. You can always increase your retainer with us at a later stage upfront, but this would be a lighter touch to our other projects.

Get in touch
05
New Biz Mentor
3, 6 or 12 months
  • Reviewing brand and sales positioning.
  • New business and marketing strategy workshops.
  • 1 day (or 8 hours) per month retained support.
  • Admission to industry focused events and discussions
  • Access to over 40 tools and templates

If you’re looking for a mentor to keep you on track and don’t want the full positioning or
strategy packages, then this will get you going quickly - and we’ll stick by your side!

Get in touch

With any of our programmes, you’ll receive access to over 40 tools and templates crafted from our years of new business experience as well as data for you to run targeted prospecting campaigns and start nurturing contacts.

 

One-Off Projects

Brand & Sales Positioning

4 Weeks
  • Discover your ‘Why’ and determine a vision
  • Add clarity to your messaging by understanding your value
  • Codify your culture and personality so you can scale it
  • Package yourself better by simplifying your benefits and uniqueness
  • Create personas around your ideal audience/s and their requirements
  • Internal and external brand culture plans and communications
Get in touch

New Business & Marketing Strategy

4 Weeks
  • SWOT analysis
  • Build a strategic foundation to growth
  • Establish commercial objectives
  • Optimise sources of new business
  • Create a sales funnel outlining key KPIs
  • Put in place robust timings, resource and delivery plans
  • Create a marketing ecosystem and specific channels tactics
  • Develop a Marketing and Content calendar
  • Implement a prospecting strategy
  • Pitching and proposal advice to increase conversion rates
Get in touch

Bespoke Project (Content / Events / PR / Data)

  • This is a bespoke offer to deliver a tactical new business project. Whatever your plans, we can advise you on best practice and how to make the most of your time and money to get the results you’re after. We’ll offer a ‘plug and play’ solution around your team to bolster your capabilities
Get in touch

Ongoing Support

  • Prospecting and Nurturing
  • Proposals, Pitching & Presenting
  • Content, Events and PR
  • Creative and Design
Get in touch

Practical support to ease your workload

Creative
  • Brand identity guidelines
  • Marketing collateral
  • Website development and content
  • Awards entries
  • Thought leadership
  • Direct Marketing Mailers
  • Infographics
Get in touch
Content
  • Content Calendar workshops
  • Building editorial teams
  • Marketing and sales collateral
  • Blogging and thought leadership
  • Website content
  • Proofreading
  • Interviews and research studies
  • PR and journalist outreach
Get in touch
Prospecting
  • Data purchasing and cleansing
  • CRM set up and customization
  • Development of prospect list
  • Prospect research
  • Tailored emails and sales hooks
  • Lead generation and nurturing
  • Tactical sales around events and content
Get in touch
Pitching
  • Brand research
  • Pitch process implementation
  • Project management
  • Brief and RFI analysis
  • Proposal Reviews
  • Writing and editing proposals
  • Presentation coaching
  • Consultative advice
Get in touch